JJ Farrell currently serves as Manager – Membership, Marketing & Partnerships for the Music Business Association (Music Biz). In this role, he oversees the trade organization’s extensive member community, cultivates new relationships with potential members, partners and brands; and implements marketing strategies for the Association and its events.
As an undergraduate at Belmont University, JJ completed multiple internships including Atlantic Records, Sony Music Nashville, Academy of Country Music, KP Entertainment, and more. He also led digital marketing strategy for several Nashville artists and worked for music award shows and television specials including the CMA and ACM Awards, CMA Fest, and “Brad Paisley Thinks He’s Special” (ABC), among others.